Was coming up with an idea. It was hard to think of something I would want to sell with a bigger reason than "just try to make more money." I think the hardest part was coming up with that concept that you could be passionate about, small enough scope not to overwhelm, and purpose / mission behind the product
What worked well
Setting up the website was really easy and didn't take much technical sophistication. Anytime I got stuck, a google search had a fast answer.
What could be improved
design is limiated in regards to elements. you can delte, add, or hide elements but you can't change the postion of the elements or the size of text (from what I saw)
Building empathy for merchants
Coming up with a website you can be passionate about is tough. Deciding price points seems to feel a mix of "no one will buy this and I'm not going to make any money."
Shopify simplifies website creation but also makes it so merchants really need to put effort in what they say and the images and videos they use to be able to stand out and get their point across.